The Basics and Benefits of E-learning Content

Ready for your business to dive into the e-learning space? With so many platform options available, it may seem impossible to narrow down the choices. Whether you're ready to produce your first online course or craft educational downloadable content, we have the intel to help narrow down your options and discover which path will lead you to success.

“E-learning” broadly encompasses structured courses and learning experiences delivered electronically. Many individuals, from grade school students to businesses building internal training programs, are switching to e-learning due to the numerous benefits it offers.  Seventy-seven percent of U.S. companies have implemented some form of e-learning, resulting in a decrease in total training time for employees. 

Here are just a few of the many benefits e-learning has to offer.

Versatility and Customization

Learning is multifaceted, and not everyone will retain material and content in the same way. E-learning offers various learning methods tailored to individual preferences. Many e-learning platforms conduct an in-depth analysis of each user for analytics on preferences and methods. Then, that information allows instructors to distribute content to their target audiences in the format that is best for them.

Customization enables instructors to provide direct feedback to participants in the course. If a learning method is not working, the instructor can use that information to help the participant understand and either update the course or provide additional guidance. Direct feedback serves as a connector between the client and instructor, thereby maximizing the capabilities of both parties. 

Flexibility

E-learning platforms offer flexibility to learners, as they can access materials at any time and from anywhere. For many employees and students, juggling travel, part-time jobs, and personal life can become hectic–and that’s before they’ve been assigned to an e-learning course. 

Research has shown that learners have a higher memory retention rate when they are in a self-paced environment. E-learning can incorporate deadlines to work towards, or it can be completed at one’s own pace. Flexibility is key for customers, as it reduces the stress of completing work on a strict 9-to-5 deadline, with the ability to finish assignments outside of normal working hours. 

Future Focused Learning

As technology continues to evolve at a rapid pace, e-learning is primed to keep up. E-learning technology enables users to have an individualized experience, allowing teachers to focus on areas where learners are struggling. AI is a leading player in adaptive learning. 

AI integration has taken the world by storm, particularly in the realm of e-learning.  Through AI, users receive instant feedback on their work and can see suggestions for what they can improve. AI also allows for complete customization of your courses and work, whether it be the design stage or the learning stage.

Here are a few of our favorite e-learning platforms to get you started, whether it be creating a course or finding one to enroll in:

  • Thinkific: Offers a comprehensive and user-friendly platform, provides comprehensive progress tracking and analytics, and utilizes AI integrations.

  • Grow Karma: Offers a variety of interactive features to keep users engaged, including gamification, tracks progress and accountability of tasks, and incorporates smart videos and quizzes. 

  • Kajabi: Promotes higher-end “luxury” features, such as CRM, provides more in-depth analytics than competitors, and features an embedded mobile app builder within the site.

  • Teach:able: Offers a beginner-friendly platform, with features such as course and quiz completion certificates, and provides a handy and accessible support team to assist with any difficulties. 

The Choice is Yours

E-learning and e-learning platforms offer benefits that traditional learning experiences do not. With its future-focused approach, flexibility, and customizable features, you can create a product that resonates with your audience, fosters engagement, and fills your sales funnel. 

Need some guidance on where to start? Book a complimentary call with us here or learn more about our services here

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